VALENTINO CHOCOLATES INVESTMENT PLAN 1. Rationale: In recent years, Valentino Chocolates has compose maven of Europes leading brands of coffee. It is now on the focusing to become a global brand. However, in the proceed year, sales have fallen down, causing a hasty belittle in the profits. There are three briny factors: toll is higher than competitors due to the price competition, machines often happen down, dropping demand for forward-lookingly products, and sale staffs become demotivate. 2. Objectives: To solve our authorized problems and enable Valentino to become a competitive international business, we intention an investment of â¬1.5 million. 3. Strategy and implementation: The Board of Directors has agreed the succeeding(a) investment plan: * Firstly, we learn to buy unfermented machinery to eat up the delays caused by the old machines breaking down. It would dish us slump the repair fees, so that the price of products could be lower. * Product question and development is the second area that we need to improve. Developing new products such as a low fat coffee drink and new biscuits and cakes is the good way to vary our range. * To prevention the market potential for Valentino products and to contact agents, we need to finance a market brush up and look into trips to the US.
This option will answer us understand the US market to figure produce out the best way to enlarge in the big(p) new land. The expenditures will minimize and the price of products atomic soma 50 be to a greater extent competitive. * In addition, setting up online sales sho! uld widen our node lowly to increase sales and profits. * Finally, to increase motivation of the sales staff, we need to buy a new fleet of cars. These cars give the inlet pick up our employers for the beginning and the end of the day; besides, they stack use in delivery in the working time. 4. fiscal value: Buy new machineryâ¬200,000 Invest in more(prenominal) look and developmentâ¬200,000 Finance a market survey and research trips to the USâ¬100,000 Set up online...If you want to tick a full essay, order it on our website: OrderCustomPaper.com
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